The CWMA education and outreach consists of an organizational website, pamphlets, presentations and papers at professional meetings and conferences, and in-house landowner workshops and meetings. Most of these education and outreach efforts are intended to engage landowners who are new to the program and encourage participation from existing landowners for the upcoming season.
The CWMA is transitioning to a landowner-led program that provides tools, knowledge, training, and support to landowners to help them manage invasive species on their own. A best management practices (BMP) manual is being developed along with several hands-on techniques workshops, and guides and workshops on invasive species identification and early detection/rapid response are planned. Each year the program adapts to include new information and feedback to serve an increase in returning customers and new customers who have been referred to the program.